Wednesday, March 21, 2012

Meet Cerealize And The Rest Of The Apps Born On The 2012 StartupBus [TCTV]

Screen Shot 2012-03-19 at 8.33.29 AMWhat kind of tech startup can be built over four days, while riding across the country on a bumpy bus with somewhat dodgy Wi-Fi? The people who took the StartupBus to Austin, Texas for the South By Southwest Interactive conference found out. The StartupBus had its biggest year ever this year, with busloads of hacker-entrepreneurs from 11 regions in North America coding their way down to SxSWi with the goal of launching a minimum viable web app by the time they arrived in Austin. Last Sunday, a select group of the best StartupBus apps came together to pitch their work to a panel of potential investors. The winner was Cerealize, a website that lets you custom mix your own blended breakfast cereal and ships a box to your home. Watch the Cerealize team pitch their product to TechCrunch TV in the video embedded above.


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